Wednesday, 14 January 2009

PRODUCTION COMPANY LOGO!!!

Ha!

We have been looking at some production logos to give us some ideas for our own.
We looked at the use of visuals, design, sound and animation (or not).

We looked at Paramount, Universal and Dreamworks.
All of the logos all had animation and they all flew on to the screen with music that gets louder as it gets closer to the end. this added impact at the end when everything has flown in and the logo is complete.

Paramount - followed the stars that circle the mountains falling from the sky and it tracks the stars as it moves to it's final position. The music starts very quiet and then the music has a crescendo and the music is loudest when the starts are circling the mountains to highlight the end.


Dreamworks- This starts with the fishing hook falling into the water and as it hits the water you get the music starting. The camera follows up the fishing line to a boy that is fishing off the moon. The moon then turns into a 'D' for dreamworks. The camera then pans across the word and zooms out to reveal the whole name of the product. While this happens the music is getting louder.


Studio Canal- The is a small letter box size the camera zooms in on the letter box. In the letter box the camera is tracking forwards through the clouds. The logo for studio canal then fades into the path and the borders close in on the logo and the music gets louder.

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